#1 Choice in Latvia – Lielmaize Kefīra Bread and Rīgas Loaf
20.02.2026
Two Latvijas Maiznieks breads – “Lielmaize” Kefīra maize 500 g and “Latvijā cepts” Rīgas Klaips shaped rye bread 600 g – are the #1 most popular breads in Latvia in their respective categories, according to 2025 Nielsen data*.
Based on annual sales data, these results highlight the most preferred products among consumers, providing strong recognition of Latvian shoppers’ choices and appreciation.
*Nielsen data is information collected by an independent market research company on retail sales volumes and market shares. It is provided by the international research company NielsenIQ.















